Communication class (syllabus) for Undergrads

Syllabus

1.Communication in Organization

2. Communication Strategies for Managers

3. Written Communication

4. Communication for Employment

1.Communication in Organization

•Types of Organization

•Different purposes of organization

•Modes of communication in organization

•Levels of communication in Organization

•Direction of flow of communication in Organization

•Networks

•Channels of communication

•Crisis communication in Organization

2. Communication Strategies for Managers

•Introduction

•Different communication strategies

•Communicating different types of messages- positive, negative, persuasive

•Team communication

•Cross-cultural communication

•Communicating for negotiation

•Corporate communication

•Leadership communication

•Business etiquette and professionalism Applying Ethics

3. Written Communication

•Principles of effective writing

•Different forms of written communication used in organization

•Business letters-parts of business letters, office order, circular, notice, agenda, minutes,

•Order, acceptance & cancellation, complaint and adjustment letters

•Writing across cultures

4. Communication for Employment

•Preparing Resumes and  Application Messages

•Planning Targeted resume

•Preparing Resume

•Supplementing a Resume

•Composing Application Messages

Text/Reference Books:

•Business Communication: Essential Strategies for twenty-first century Managers. Verma, Salini. 2015, 2nd Edition, Vikas Publishing House Pvt Ltd. pp 59-86, 119-165, 191-232, 243-259.

•BCOM: An Innovative Approach to learning and teaching Business Communication. Lehman, Dufrene, Sinha.2011.Cengage Learning Pvt. Ltd.pp.399-405, 332-355.